Space Grilled Whopper was produced over Spring Break in one week. Van, Remy, and Mia met at a coffee shop, thought of this crazy idea, and said let’s do it. Van and Remy started on creating the logo, while Mia watched a lot of movie trailers to get a sense of the voice for the campaign. Mia worked on the launch video and copy, while Van and Remy were tackling the poster, microsite, packaging, and helping her find footage. In just under 4 days, the team casted, directed, and produced the commercial. The biggest constraint time and the team wanting to create the campaign and finish it before school started back up.