Our approach to the Munchkin Exhibit was to use the entire structure as a blank canvas and then to fill that canvas with bold and colorful compositions using the Munchkin product as our medium. Exterior walls were filled with newly announced products exploding in an array of color.

The raised floor at the exhibit’s entrance was built with a glass top and featured more of Munchkin’s upcoming products arranged in alternating patterns to create a unique and one-of-a-kind floor. Rather than carpeting the exhibit space we once again relied on Munchkin’s colorful and fun product and finished the interior of the exhibit with their children’s playmat product. These foam tiles were intermixed with their Galaxy Light Up tiles which feature LEDs embedded within a mirror surface. These interactive squares responded with lights and animations when stepped on, creating not only a talking point about their product, but giving attendees a first-hand experience of how their product behaved, how it feels, and how kids interact with it.

Once inside the exhibit you are presented with a sculpture built from a whirlwind of colorful Munchkin product that appeared to be randomly placed – but when viewed from just the right perspective the sculpture revealed the iconic shape of the Munchkin heart. A spot light was positioned just right to create a large shadow of the heart icon on the wall behind the sculpture. This became a playful installation as attendees interacted with the light and shadow to see how the effect was accomplished.