Background:
Cornelius Coupe is a content creator who was just starting out when I approached him about possibly creating a brand for him. I had watched his streams and noticed his logo use and colors were very inconsistent.
Refining the brand:
The initial mocks started with a focus on creating a recognizable logo that really grabbed the attention of the viewer and created a lasting image so that when Cory was finished streaming, the viewer would remember that image and subsequent streamer.
Finalizing:
The initial concepts varied in color; however, after trial and error, both Cory and I decided on the Crimson, Gunmetal Gray, and Gold scheme.
Be sure to check him out on Twitch at twitch.tv/cornelius_coupe and Twitter at https://twitter.com/CoryCoupe
