Logo Design
Client: Online Orders 4 Restaurants
My Role: Logo Design and Branding
Project Brief:
To design logo that personifies the business and its product (which is providing restaurants/food establishments with their own online ordering system).
Design Notes:
The logo icon mimics a traditional 'power button' symbol, comprised of a spoon and bowl.
This concept represents being online and related to food/restaurants.
Green is used as the primary colour as it is commonly associated with food, as well as 'go' 'good' and 'on'.
White is used for the spoon and bowl to provide a nice contrast against the green button.
A medium shade of grey was used in the logo text to complement nicely with the green. The colour of the logo text alternates between grey and green to allow better legibility between the words. The use of green ties back in with the logo icon, providing unity and balance in the design.
Stacked logo version
Long logo version
