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    In 2015, I put together an identity package for a quinoa mixable snack. I came up with the brand name Q Plus because the product was based on the… Read More
    In 2015, I put together an identity package for a quinoa mixable snack. I came up with the brand name Q Plus because the product was based on the idea of adding chunks of fruit and vegetables to a quinoa base. Read Less
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The Q Plus identity is based on simplicity. The product is a simple combination of fruits, vegetables, and quinoa. The logo consists of a spoon and bowl positioned as a Q with a plus sign, shown in four different colors for the four different quinoa mixtures.
On the packaging, the bowl and spoon become real and contains the fruit and vegetable additions atop the quinoa base. All other elements are straightforward and simple.