The goal of the campaign is to grab the attention of young adults who don’t always have the best judgement when it comes to drinking and driving. It’s to show that fitness, health, daily consumption of food and many more factors affect how much you should drink.
MyFitnessPal realizes that people don’t always know how much they drank or will drink when they go out with friends casually. This app helps people know going into the night that they can only drink so much if they still want to drive home.
The new update of the MyFitnessPal app doesn’t want the unexpected buzz to sneak up on you. Don’t let it - use the app to calculate how much alcohol you can drink if you want to get home safely, or use the in-app options to receive a ride.