GALLIMATÉ
• label design for a beverage startup from Versailles, France
Gallimaté is a startup beverage manufacturing business founded by two friends, Guillaume Vilain and Gonzague Depondt, who share a passion for making healthy drinks with superior flavour and all-natural ingredients. The name Gallimaté is a contraction of Gallus (rooster, an emblem of the French) and Yerba Maté, a drink made from the naturally caffeinated leaves of the South American rainforest holly tree, popular for its richness in nutrients and antioxidants. The drink is low in sugar and has a unique flavour thanks to its authentic, natural ingredients: yerba mate, elderflower, and kaffir lime.
Sold mainly through trendy cafes, restaurants, and boutique supermarkets in France, the mate-based beverage is targeted at young, health-conscious individuals as a healthy, flavourful alternative to usual soft and energy drinks.
