Illustration • Marketing Material
Music Festivals are very loud, busy events with large volumes of people. Often the attendees of music festivals are a younger crowd, usually under the influence. This way finding system is meant to show festival goers where some of the most important places are located, so they can navigate the grounds easily while in an altered mental state. Bold signs with humanistic pictograms catch the eye. A bright colour and light-hearted nature are used to better identify with groups of intoxicated people. They are meant to be simple and easily relatable for the people who would be using them.
