"Typography is two-dimensional architecture, based on experience and imagination, and guided by rules and readability. And this is the purpose of typography: The arrangement of design elements within a given structure should allow the reader to easily focus on the message, without slowing down the speed of his reading." – Hermann Zapf
Palatino Linotype is one of the beautiful typefaces I have seen so far, one of the characteristic to attract attention. Palatino was released in 1948 by the German type designer Hermann Zapf. In 1999, Zapf revised Palatino for Linotype and Microsoft, called Palatino Linotype. Mr. Zapf was inspired by the calligraphy of the 16th century Italian artist Giambasttista Palatino; hence, its name and the design. Palatino's grace comes from its thick and thin letters, the inclined serifs, & its largeness and the legibility.