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The Christmas Crown is a children’s Christmas tale that explores a world where puff balls live underground while snow giants sleep during the holidays. In the tradition of Dr. Seuss and Edward Gorey, the piece skips and jumps in rhymes as we follow a little king who has a change of heart. The booklet was made as an agency “Christmas card” for Les Évadés and sent to all its clients saying that a donation has been made in their name to a charity that provides dental care to kids in need.
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Agency: Les Évadés
Creative Director: Charles Gagnon
Story: Martin Dupuis
English Copywriter: Crystal Beliveau
Creative Director: Charles Gagnon
Story: Martin Dupuis
English Copywriter: Crystal Beliveau
French Copywriter: Sylvain Thomin
Illustrations: Audrey Malo
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