Key visual & identity design for singer-songwriter Endy Chow's concert Galactica.
It was a strong visual identity telling the story of the singer-songwriter. The visual element was led by creative photography, conveying the story of the artiste's reborn, the journey to galactic.
The key visual was bought into different adoptions, to enable the event's marketing campaign & promotion materials.
Aimed to tell the ten-year-journey of the singer-songwriter, as well as to introduce the theme of his concert. The concert was themed as a night train to the stars,, and initially dismisses his journey through the Milky Way as a dream.
Remarking a new chapter to mark the milestone of the artiste. The key visual was bought into different adoptions, to enable the event's marketing campaign & promotion materials.
Year: 2017
Client: Vague Eyes, WOW Music
AGCY: Hall1C, One One Eleven
CD: Goo
D: Billy Cheung, 華蓮戰隊, 3JBK, Dan Fong
PM: Jelly Cheng, Canaan Fong
P: InkChaCha
PROD: Surge Production, M+ Production, JCDecaux Transport
PHOTOG: Michael Wong
