Tommeks Vélo
Brand identity
Founded by passionate cyclists, Tommeks Vélo is set to become an important part of the Oslo bicycling scene. This new destination rents it name from former pro cyclist and Norwegian national cycling team mechanic Tommek Rønning, and the visual identity is therefore based upon a geometric interpretation of the first two letters of his name and the distinctive shape of a road bike. A color palette inspired by the great championships in cycling, bold typography and a unique word mark creates the basis of an inspiring, minimalistic and recognizable visual identity for Tommeks Vélo in Oslo.
