Cabalo
Cabalo is an international logistics company whose services includes transportation of commercial goods through Mexico, U.S.A. and Canada. We designed a brand identity that works across a wide range of platforms including Cabalo's B2B documentation, commercial and sales based tools, and transport vehicles such as trucks and trailers.
The icon that compliments de logotype was designed to resemble an open box, which is a universal symbol of transportation and logistics, but at the same time shares the geometrical anatomy of the letter C, initial of the company's name.
