DIABETES AWARENESS MONTH, 2016
Most people think that diabetes is a condition linked exclusively to sugar, and that only people who consume
lots of sugar rich foods are more susceptible to the condition. But they couldn’t be more wrong.
In this idea, we used this fact as the base of our campaign to encourage glucose testing
during Diabetes Awareness Month and educate people around the real facts regarding diabetes
and thereby debunking some of the myths.
Art Director: Ashley Geldenhuys
Copywriter: Yazeed Solomons
Creative Director: Andrew Lang
