The Methodist Relief and Development Foundation needed to broaden their reach beyond the Methodist church congregations in the UK. Their changing supporter demographic meant a new strategy for the future. The new name and brand were designed to support their updated strategy.
I designed the logo, the visual identity with guidelines, an exemplar launch prospectus, stationery, posters, powerpoint presentations, website guidance, maps, charts and diagrams. I advised on image selection and wrote the photography brief.
pages from the brand guidelines
pages from the launch prospectus
