Collective Santa
Naughty or nice twitter app
Naughty or nice twitter app
The humble Christmas Card is a great opportunity for agencies to showcase their talents whilst bringing a little festive cheer to all those that receive them. Every year we have an agency competition to see who can creatively come up with the best idea.
The brief was to demonstrate Collectives creative, technical and delivery credentials (and hopefully have a bit of fun). This year one of the ideas i submitted won, and below is the result.
Visitors enter their Twitter user name to wake Santa from his snooze. They can then watch as Santa checks their tweets for various naughty or nice key words while he boogies to the music. Once the results are in, Santa responds by telling the user if they are naughty or nice and what they deserve this Christmas (anything from a “ruddy good talking to” to “a little donkey”). If the user has been naughty, they’ll be encouraged to add some Christmas cheer to their tweets and try again.
The brief was to demonstrate Collectives creative, technical and delivery credentials (and hopefully have a bit of fun). This year one of the ideas i submitted won, and below is the result.
Visitors enter their Twitter user name to wake Santa from his snooze. They can then watch as Santa checks their tweets for various naughty or nice key words while he boogies to the music. Once the results are in, Santa responds by telling the user if they are naughty or nice and what they deserve this Christmas (anything from a “ruddy good talking to” to “a little donkey”). If the user has been naughty, they’ll be encouraged to add some Christmas cheer to their tweets and try again.
Results are shared on Collective Santa’s Twitter page and can also be shared on the user’s Twitter or other social networking pages. The user can also choose to add a new naughty or nice profile picture to show all their followers.
Below is some early development work
