Back in December, I was tasked by the More Than a Motto creative team to illustrate the taglines of Cal Poly's Associated Students, Inc. (ASI) for their case study featured in Cal Poly's inaugural More than a Motto publication.

I began by sketching the ten taglines to see how each phrase would fit together, giving myself room to rearrange anything in Photoshop if necessary. 

Each tagline/filler text was pasted on its own layer in Photoshop for seamless arranging and re-arranging. Luckily, the only changes made to the original sketch were scaling certain phrases down in size to create a full, balanced rectangular shape.