Ovarian Cancer Conference
CLIENT
Continuing Medical Education, JBauer Design
RESPONSIBILITIES
Branding; event collateral
Jessica Bauer and I collaborated to create the branding for the 2017 Ovarian Cancer Conference. Our goal was to create a positive, uplifting identity that reflected the medical institution and the disease. We accomplished this by using vibrant shades of teal (a color associated with ovarian cancer), a logo featuring a stylized ribbon to represent survivors, and an image of the New York City skyline.
Once established, the branding was applied to a variety of design materials including digital and print brochures, a PowerPoint Slide, social media graphics, and a poster. This identity was used for the following year's event.
