MŪSU
Branding | Wayfinding | Art Direction
Mūsu is a new bar and bistro concept in Niseko, Japan. Inspired by the iconic après ski bars in the tradition of great resorts in Europe and North America.
The name Mūsu is derived from the Japanese for “moose”. The logo is crafted based on the broad, flat antlers that are so distinctly characteristic of this mercurial creature. Instead of using the silhouette of the antlers, the logo incorporated its shape into an original, expressive typography.
Work created at Eight
Interior photography credit: musuniseko.com
