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    'Planning to Make a Plan is Not a Plan' Integrated Campaign
Planning to Make a Plan.
Is not a plan.
Action Movie
Car Wash
Driving Home

CCO: Reed Collins
CW: Reed Collins, Karl Fleet
AD: John Koay
Producer: Vicky Rhedy

Director: Dave Klaiber
Production Co: Plaza Films
Post Production: Heckler
Sound: Nylon

Radio Director: Ralph Van Dyk
Production Co: Eardrum
Studio: Bento Productions

Photographer: Andreas Smetana

Agency: The Campaign Palace
Client: NSW Rural Fire Service