Genesis Story
Planning and editorial design for magazine of Genesis, the premium brand of Hyundai Motors.
Genesis 브랜드 매거진 Genesis Story를 기획하고 디자인하였습니다. Genesis Story는 제네시스 구매고객 및 가망고객에게 배포되는 정기 간행물입니다. 고객의 라이프 스타일을 제시하는 브랜드로 Genesis를 부각하고 EQ900, G80, G80 sports 소개와 함께 고객 및 임원 인터뷰 등의 컨텐츠를 담아내었습니다.
We planned and designed Genesis Story, a regular magazine of the Genesis brand for owners and prospective owners of a Genesis vehicle. We emphasized Genesis as a lifestyle brand, introduced the vehicle models EQ900, G80, and G80 Sports, and provided content featuring customer experiences and executive interviews.
Client Hyundai Motors Group
Discipline Editorial / Contents Development
Director Jaeyong Jang
Design Hyeyoung Jung, Jeonghoo Lee, Myungjin Kim
Photograph Kim Sungryong
Discipline Editorial / Contents Development
Director Jaeyong Jang
Design Hyeyoung Jung, Jeonghoo Lee, Myungjin Kim
Photograph Kim Sungryong
