SPRING OOH CAMPAIGN - "NEW YOU"
Insight:
Spring season makes us more energetic and sparks the thought of change and renewal in everyone.
Idea:
We inspire people to try out something new this spring – from a new hobby to becoming a totally different person with a new style.
Message:
Try something new this spring.
Credits:
Agency: DDB Berlin
Gabriel Mattar -> Executive Creative Director, Hande Guler -> Creative Director, Jessica Philipp -> Senior Art Director,
Mark Marcel Mueller -> Senior Copywriter, Felix Karges-> Copywriter, Stefan Issel -> Account Director,
Milica Otasevic -> Senior Account Manager, Andrea Bößenecker -> Head Producer
Cool Banana -> Production Company Sven Jacobsen-> Photographer Boerge Sierigk -> Photo Assistant
Pushing the garden party. Exactly yours.
Try something new this spring – with more than 98 million new articles.
Giving the lawn a new haircut. Exactly yours.
Try something new this spring – with more than 98 million new articles.
Making the dream of flying come true. Exactly yours.
Try something new this spring – with more than 98 million new articles.
Starting the trend. Exactly yours.
Try something new this spring – with more than 98 million new articles.
Simply paying half. Exactly yours.
Try something new this spring – with more than 98 million new articles.
Shopping with new ease. Exactly yours.
Try something new this spring – with more than 98 million new articles.
Discovering the beautiful sides of spring cleaning. Exactly yours.
Try something new this spring – with more than 98 million new articles.
Getting ideas rolling. Exactly yours.
Try something new this spring – with more than 98 million new articles.
Reinventing yourself. Exactly yours.
Try something new this spring – with more than 98 million new articles.
