MTV "WTF" Ridiculousness Tune in Campaign
MTV Northern Europe asked us to conceptualise and produce a stand out tune-in campaign for S7 of the absolutely hilarious ‘Ridiculousness’ with the overall objective to increase the reach of MTV Denmark. Aimed at 16-29 year olds and in keeping with MTV’s refreshed look and feel Kill Boring, our creative route WTF! combines the jaw dropping reactions of the guest celebrities on the show with a 90’s internet culture backdrop. In total we created all of the key art for the campaign, along with 2 different versions and various edits for promos, teasers, pre rolls, as well as digital assets and posters. 
MTV "WTF" Ridiculousness Tune in Campaign
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433
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Published:

MTV "WTF" Ridiculousness Tune in Campaign

46
433
3
Published:

Tools

Adobe Photoshop
Adobe Illustrator
Adobe After Effects
Copyright Info

Attribution, Non-commercial, No Derivatives

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