Lucy Allen's profile

SAS - Dummy Magazine

Surfers Against Sewage - Dummy Magazine

For this project the brief was to choose an organisations that can help facilitate change and create a dummy magazine that communicates the organisation’s believed key issues that they are trying to address that will then ultimately help raise awareness to create positive change.
The organisation I chose was ‘Surfers Against Sewage’ (SAS), a charity that dedicates itself to the UK’s seas and shores.

The name of the dummy magazine is ‘Salt’, this is to communicate that the magazine specifies in seas, beaches and shores. 
I have then designed seven spreads that would be in the magazine as a specific section for the charity SAS.
Each spread informs the reader of an issue our seas and shores are experiencing. These articles going into great detail of every problem and the effects they are having on our planet. 

The aim is that the reader will be informed to great length and be encourage them to help positive change for our shores. All information has been taken from the SAS website and all photography has been taken myself of the coasts of Devon and Cornwall.

Each spread uses a three column grid and a lot of negative space keeping a consistent theme, along with the black line. The line started as simply a way to design the contents page however as I began designing the spread I realised it would be a great way to tie the pages together within the section of the magazine. The line pops up across all the spread sometimes more than once. It not only ties the pages together but it also gives a great way to bring focus to the grid being used and to section up the pages themselves too. It acts as a divide for the title, text, imagery quotes and headings.
SAS - Dummy Magazine
Published:

SAS - Dummy Magazine

An editorial piece to help raise awareness to create positive change for the charity SAS.

Published: