Supervalu® Shopping Experience Exploration
These images are part of a presentation for shopping models that would increase sales and improve the user experience. I would present concepts like these at our semi-annual client meetings at Supervalu headquarters. These were not part of the retained fee but work we did in addition to spark ideas, collaboration and increased business for our firm. These examples showcase recipes, nutrition information, video cooking demonstrations, and a new style of food photography designed to present the dishes in a refined, upscale manner.