Nine years and four launcher models after the introduction of the original, the line started to look chaotic. My task was to evolve and bring cohesion to the offerings; and in 2008, the result was the Chuckit! Sport Series. In 2011, seeking to create a high-end model for specialty retailers, I designed the Chuckit! Pro Series. An evolution of the Sport Series aesthetic, the Pro Series features a more comfortable grip, sleeker design, and enhanced performance. Released in 2012, the Chuckit! Pro Series represents the best in the game of fetch.