Charline Vergoz's profile

Withings Year in review - 2015

Year in review 2015 by Withings

After beeing pitched by client team, we identified two main goal to fullfield :

First of all, give a positive year in review experience to users of Withings products. 
Our users have been fighting against laziness all the year, we want to reward them.
Giving a full view on their datas and providing personalized health information related to their profil seems to be the best way to respect both brand vision and users.

On a second time, we went to inform users about Withings’s products ecosystem. These complementary tools work even better together but few people are aware of it. Our goal will be to explain full benefices of such a synergy and send user back to marketplace.

We worked closely with data analyst form Withings team to provide the smarter and most intelligible answer using all metrics generated by all the different products.
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Advices and resolutions
January is the month of resolution. Withings give you tips and advices to be healthier this year.
Did you know that you can improve your health by walking 10 minutes  each day ?
Did you know that having good sleep habit can make you live longer ?

Funny facts
Because Withings collect your datas, we can rewind your year and find funny situation happening daily in your life.
Did you know that de 3rd of March was the night you sleep the least ?
Do you remember the 13th of july when you etablish your new record? 



profiling
By collecting and checking your datas, the website establish your animal profil.
Lazy and sleepy : you are a chameleon.
Sportive and healthy : you are a Cheetah


ROLE : ART DIRECTor & ILLUSTRATor
UI design : tin nguyen
AGENCY : LONSDALE, PARIS
CLIENT :  WITHINGS
2016

Withings Year in review - 2015
Published:

Withings Year in review - 2015

Published: