Orangina - Shake of the Month
online commercials
For Orangina we created the sound design for the ‘Shake of the Month‘ campagne. 12 unique and quirky short films for their international social networks that show inventive ways to shake the pulp in your Orangina bottle.
Sound concept
Every film shows a pretty over the top way to shake your Orangina bottle. The sound design is pretty minimalistic, but this contributes to the quirky character of the films. In sound we underline the idea that it is completely normal to shake your Orangina bottle this way.
Orangina bottle as character
The Orangina bottle is not just a bottle in these films. The bottles are turned into characters - we have made them come alive with sound design. The Orangina bottle consists of glass, liquid and a metal cap. These three elements create the sound character in every film.
The Shake
Every film shows a unique and crazy way to shake the pulp in the Orangina bottle. It doesn’t matter if it is a rollercoaster, a pinball machine or just left alone on the North Pole. The bottle survives even the most brutal ways of shaking its contents.
Credits
Client: Orangina
Client: Orangina
Concept, Props & Art Director: Mals
DoP, Editor and Color Grader: The Bache
Production: Shop Around
Sound design: Elephant Ears
DoP, Editor and Color Grader: The Bache
Production: Shop Around
Sound design: Elephant Ears