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    MR. BOHO In terms of the evolution of the brand MR. BOHO, our proposal was based on various elements. On the one hand, a new positioning based o… Read More
    MR. BOHO In terms of the evolution of the brand MR. BOHO, our proposal was based on various elements. On the one hand, a new positioning based on the attitudes of those that wear them; a brand experience based on efficiency, customer service and intermediaries; and a powerful identity expressing the nature of the brand. And on the other hand, colours that are recognisable to the consumer; significant art direction for the campaign photographs; simple, neutral product photography that enhances the sales items; and unique typography. Read Less
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