NBC / Green is Universal
We recently launched a series of three spots with NBC Universal to promote that a few very small decisions in every day life can equate to massive global results. The spots build off the success of NBCU’s “Green is Universal” initiative, which launched in 2007, and is dedicated to informing, inspiring and entertaining audiences with environmentally themed programming. We elected to take viewers on a seamlessly integrated, dimensional journey to metaphorically demonstrate how easy green living can be. This concept is further supported in the design by utilizing hand drawn line work to tell the stories in a unique and own able way.
We recently launched a series of three spots with NBC Universal to promote that a few very small decisions in every day life can equate to massive global results. The spots build off the success of NBCU’s “Green is Universal” initiative, which launched in 2007, and is dedicated to informing, inspiring and entertaining audiences with environmentally themed programming. We elected to take viewers on a seamlessly integrated, dimensional journey to metaphorically demonstrate how easy green living can be. This concept is further supported in the design by utilizing hand drawn line work to tell the stories in a unique and own able way.
Services Rendered
Concept
Design
Animation
Concept
Design
Animation