BRAND BLACK :: RARE METAL
Animated spot for Brand Black's Rare Metal: athletic performance shoes revolving around the themes of lightning storms and thunder clouds. I worked on this as in-house lead motion designer at Already Been Chewed. Developed animated shaders / textures, spline PLA and cloth sims for laces, stitching, metal strips, and fabrics, along with other various tasks.
Concept / Design / Direction
Already Been Chewed
Already Been Chewed
Audio
JM Cifonie
JM Cifonie
Client
Brand Black
Frame of final animated 'Lightning' pattern texture.
Left to Right: Thunder scanned fabric, Lightning scanned fabric, animated texture matte.
