Project for the complete creation of name and logo design, catalog cover and two inside pages for a fitness complex with swimming pool
This is a project for the complete creation of name and logo design for a fitness complex with swimming pool. The work includes simple catalog cover and two inside pages.
In my decision of naming the fitness complex I chose one that is similar to the famous phrase "pushing and pulling" as laconic in this case helped me to successfully replace the word "pull" with "pool" taking advantage of their close sounding as well to suggest that this is a fitness with a swimming pool. I think the final decision for a name "push and pull", suggests good physical action with an effort that can easily associate with fitness, also clearly shows the existence of a pool in the complex.
For creation of the logo I used the two words of the name, stylized in a way that most clearly suggests that this is a fitness complex with swimming pool.
Simple design for cover and two inside pages of the catalog.
In my decision of naming the fitness complex I chose one that is similar to the famous phrase "pushing and pulling" as laconic in this case helped me to successfully replace the word "pull" with "pool" taking advantage of their close sounding as well to suggest that this is a fitness with a swimming pool. I think the final decision for a name "push and pull", suggests good physical action with an effort that can easily associate with fitness, also clearly shows the existence of a pool in the complex.
For creation of the logo I used the two words of the name, stylized in a way that most clearly suggests that this is a fitness complex with swimming pool.
Simple design for cover and two inside pages of the catalog.
Logo design in two color variations
Catalog cover page
Inside page 1
Inside page 2
