Established in 1986, David Dike Fine Art specializes in late 19th and early 20th Century European and American oil paintings, with an emphasis on the Texas Regionalists and Texas Landscape Painters.
WinshipPhillips played a key role in the marketing efforts to showcase the work of Natalie Erwin, a young contemporary artist newly represented by the gallery. In the design of the exhibition announcement, Natalie Erwin – Ranch Series; The Legacy Continues, we created this large direct mail piece as a tri-fold self-mailer. For the printing, we chose an uncoated stock to highlight the natural materials used in the artists’ work and the wide open spaces of the ranches that are part of her Texas heritage. We also included two “branded,” no pun intended, email marketing announcements (one seen below).
WinshipPhillips played a key role in the marketing efforts to showcase the work of Natalie Erwin, a young contemporary artist newly represented by the gallery. In the design of the exhibition announcement, Natalie Erwin – Ranch Series; The Legacy Continues, we created this large direct mail piece as a tri-fold self-mailer. For the printing, we chose an uncoated stock to highlight the natural materials used in the artists’ work and the wide open spaces of the ranches that are part of her Texas heritage. We also included two “branded,” no pun intended, email marketing announcements (one seen below).
Well received by patrons as evidenced by the attendance at the opening, the campaign was instrumental in helping the artist and gallery gain wider exposure, garnering several new clients and multiple sales.
Email Marketing
