Breno Frias's profileAllan Suleiman's profile

Freaktion (Craft beer)

Multiple Owners
•
strategy, positioning, naming, logo, identity, roll out, e-commerce interface, social media
design Packaging naming logo identity social media branding beer craft beer ILLUSTRATION
design Packaging naming logo identity social media branding beer craft beer ILLUSTRATION
design Packaging naming logo identity social media branding beer craft beer ILLUSTRATION
Within the growing market of craft beer,
which is the best niche to be explored?

Competition analyses, consumption and market trend researches, the audience’s habits and attitudes,
and tons of more information allow us to define positioning territories, outlining the fields where each
competitor play, in order to detect an empty space of action: the audience’s eagerness for a brand that
represents authenticity and modernization and, at the same time, delivers a premium and sophisticated product. 
design Packaging naming logo identity social media branding beer craft beer ILLUSTRATION
design Packaging naming logo identity social media branding beer craft beer ILLUSTRATION
design Packaging naming logo identity social media branding beer craft beer ILLUSTRATION
design Packaging naming logo identity social media branding beer craft beer ILLUSTRATION
design Packaging naming logo identity social media branding beer craft beer ILLUSTRATION
design Packaging naming logo identity social media branding beer craft beer ILLUSTRATION
design Packaging naming logo identity social media branding beer craft beer ILLUSTRATION
design Packaging naming logo identity social media branding beer craft beer ILLUSTRATION
Good product in a freaky way.
Because, in a world where so many people are looking forward to following the same
pattern, being different (k.a. “freak”), is what drives this brand and fascinates people.

We are crazy for the new! The exotic encourages us, the different seduces us. With so many
possibilities in life, why being like everyone else? Better off being abnormal, being a freak.
design Packaging naming logo identity social media branding beer craft beer ILLUSTRATION
design Packaging naming logo identity social media branding beer craft beer ILLUSTRATION
design Packaging naming logo identity social media branding beer craft beer ILLUSTRATION
design Packaging naming logo identity social media branding beer craft beer ILLUSTRATION
design Packaging naming logo identity social media branding beer craft beer ILLUSTRATION
design Packaging naming logo identity social media branding beer craft beer ILLUSTRATION
design Packaging naming logo identity social media branding beer craft beer ILLUSTRATION
design Packaging naming logo identity social media branding beer craft beer ILLUSTRATION
Social media
design Packaging naming logo identity social media branding beer craft beer ILLUSTRATION
design Packaging naming logo identity social media branding beer craft beer ILLUSTRATION
design Packaging naming logo identity social media branding beer craft beer ILLUSTRATION
design Packaging naming logo identity social media branding beer craft beer ILLUSTRATION
design Packaging naming logo identity social media branding beer craft beer ILLUSTRATION
design Packaging naming logo identity social media branding beer craft beer ILLUSTRATION
design Packaging naming logo identity social media branding beer craft beer ILLUSTRATION
design Packaging naming logo identity social media branding beer craft beer ILLUSTRATION
design Packaging naming logo identity social media branding beer craft beer ILLUSTRATION
design Packaging naming logo identity social media branding beer craft beer ILLUSTRATION
design Packaging naming logo identity social media branding beer craft beer ILLUSTRATION
Freaktion (Craft beer)
Published:
Breno Frias's profileAllan Suleiman's profile
Multiple Owners

Owners

Breno Frias's profile
Zurich, Switzerland
Allan Suleiman's profile
São Paulo, Brazil

Freaktion (Craft beer)

Within the growing market of craft beer, which is the best niche to be explored? How can we stand out in such a competitive scenario? What is the Read More

Published:

Creative Fields

Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives