This project is a bold mobility statement and a massive undertake: the strategy, detailed location, content preparation, layout, artwork, fabrication, installation and post-installation audit of 500 sings (divided into 4 sign types). Notwithstanding the importance of all involved, a few people have made significant contributions:
From ICON Luiz Mello (Executive Director), Waldemar Oliveira (Project Manager), Monica Machado (Production Manager) and myself (Design and Wayfinding Manager).
From Applied Richard Simón (Partner, Director of Planning), Ben Acornley (Partner, Creative Director) and Andy Bolton (Designer).
Images by Eduardo Zappia and Gustavo Soares