Callisto Procurement is an advertising agency and procurement company basedin Johannesburg.
The company is named after the second-largest moon of Jupiter. It is the third-largest moon in the Solar System and the largest object in the Solar System not to be properly differentiated (Wikipedia) Callisto was discovered
in 1610 by Galileo Galilei.
The company is named after the second-largest moon of Jupiter. It is the third-largest moon in the Solar System and the largest object in the Solar System not to be properly differentiated (Wikipedia) Callisto was discovered
in 1610 by Galileo Galilei.
The Identity is inspired by Galileo’s most famous discovery when he pointed his telescope at Jupiter.
Aside from seeing the disk of the planet, he also saw four dots of light accompanying it. Over the course of a few nights, these dots changed position with respect to Jupiter, which Galileo recognized to mean that they were moons orbiting the giant planet.
Aside from seeing the disk of the planet, he also saw four dots of light accompanying it. Over the course of a few nights, these dots changed position with respect to Jupiter, which Galileo recognized to mean that they were moons orbiting the giant planet.
The letter O in Callisto is meant to highlight the moon Calisto in orbit. It also resembles
a target relating back to Galileo pointing his telescope to his discovery
a target relating back to Galileo pointing his telescope to his discovery
Typographic treatment resembles a night sky of which Galileo cast his telescope
