For this short online series, I was asked to create a logo for the show title and pop-up graphics that would sit within the show. The brief was to create graphics that were cute, simple and "webby" without being overtly sweet. I paired a clean, geometric font with a pastel palette and played with simple animal silhouettes until i settled on the silhouette of a little Fennec fox. It worked best. And they're adorable.
We decided to go with pop-up graphics that were a bit like emojis - to futher emphasise the "webby" feel of the show while still keeping in line with the cute theme.
End board for the show.
