While we were taking to the streets, inundating timelines with our rants, seething about systemic incompetence, we forgot the possibility of there being a solution to all that's wrong with the system, within the system itself. This campaign aimed to position The Right to Information Act (RTI) as a simple and civil tool meant for the common people to seek factual information about issues that have a direct impact on them. A series of press ads were created to mobilise, provoke and eventually take action using the powerful tool that the RTI Act is.
