Sassy Cow Creamery
Advertising Campaign
This is a campaign I created for an advertising class. Below are images of a quick look ad, print ads, outdoor ads and website design. The campaign also included a radio ad script and a press release. Overall, I wanted to emphasize the sassiness of the cows for the creamery, while still appealing to families who want healthy, wholesome milk.
This is a quicklook ad, which needed to get the brand across with an image and as few words as possible.
Full color, full page print ad. The texture resembles a barn texture, and the polaroids make it feel personal and family-oriented, while still showing off a sassy cow.
Full page ad. Same as above, but converted to black and white.
Full color, half page ad. Same idea as the full page ads, but redesigned to fit a half page space.
Half page ad. Same as above, but converted to black and white.
Outdoor billboard design.
Outdoor transit ad design.
Website home page design.
Website about page design.
