The :Playful Type
(This project is a school-based assignment.)
(This project is a school-based assignment.)
A publication project that documents three renowned typographic designers
– Alex Trochut, Herb Lubalin and Stefan Saigmeister.
The three designers were known for being bold in experimenting with typography and
playing around with type in their own unique way. Hence, from the form of the book, the page
numbering system, the experimental layout to the pun-intended title with the hidden stuck-out tongue emoticon,
it all revolves around playfulness and fun.
playing around with type in their own unique way. Hence, from the form of the book, the page
numbering system, the experimental layout to the pun-intended title with the hidden stuck-out tongue emoticon,
it all revolves around playfulness and fun.
Every part of the book shows the unconventionality of these designers and how they treat type.
Reminiscent of mix-and-match flip books, the book is separated into three sections, with each section
designated for each designer. Each topic of the book is classified by different primary and secondary
colours. The layout changes at almost every flip, making every turn a surprise.
Reminiscent of mix-and-match flip books, the book is separated into three sections, with each section
designated for each designer. Each topic of the book is classified by different primary and secondary
colours. The layout changes at almost every flip, making every turn a surprise.
–
Different pages can be mixed and matched
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Different pages can be mixed and matched
–
–
Page numbering system that adds on to the quirkiness
–
Gracias!
Thank you!
Danke!
