School Project
Design the packaging graphics for two varieties of gourmet chocolates by Cadbury. The packages will be for an assortment of milk chocolates and white chocolates. With this new range, they are hoping to extend their position within the confectionery market by appealing to the higher end consumer. The design needed to reflect eco-friendly, visually appealing, classy and high quality. The ideas came from urban lifestyle, what we are looking for nowadays - the quality of life and taste. Created two flavors as a limited edition, Forest Blend for milk chocolate and Candyfloss Volcano for white chocolate. While the background pattern is more based on the ingredients and made repetition, and for all the information as the cover of the packaging is alignment in the middle of the visual triangle.
