PROBLEM
Redesign the visual identity to communicate their values and new positioning of the company in a more clearly and contemporary way.
SOLUTION
Keeping the colors palette that brings the essence of the company, we rely on the mutation idea of creating a dynamic and strong identity, based on the concept of water.
Redesign the visual identity to communicate their values and new positioning of the company in a more clearly and contemporary way.
SOLUTION
Keeping the colors palette that brings the essence of the company, we rely on the mutation idea of creating a dynamic and strong identity, based on the concept of water.
Three different symbols were created to add to the visual identity system and represent four pillars of strategic management: planning, information, process, and innovation - always connected with each other.
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Client