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    Tough clients, impossible briefs and cosmic targets - life in the creative business isn’t an easy one. And for an agency like Ogilvy & Mather, th… Read More
    Tough clients, impossible briefs and cosmic targets - life in the creative business isn’t an easy one. And for an agency like Ogilvy & Mather, the pressure was on to retain its Network of the Year title for the fourth time in a row. Taking inspiration from David’s unlikely triumph over Goliath, smooth stones were hand-picked from the dry streambed of Elah - where the biblical battle was fought - and distributed to creative directors from Ogilvy’s global network who were gathered at an internal creative summit held in New York. Read Less
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Copy-writing : Eugene Cheong