Heineken is constantly devising ways of delivering high-caliber experiences to its customers. The brand's forward-thinking experiences have positioned it at the front of innovation and creativity.
So Heineken partnership with MUTEK MX and Boiler Room to merged the best of international and national electronic music and digital arts to create one of a kind festival.
This Social Media Strategy was for the fans who were not able to assist. It was a minute by minute coverage of the event.
These are some of the pictures were used for Heineken Mexico's Instagram and Twitter feed.
These are some of the pictures were used for Heineken Mexico's Instagram and Twitter feed.
THANKS FOR WATCHING!
