Audi quattro Sudden Motion Sensor Banner
Creative Target
The Audi Ski Jump movie is a legend. On the 30th anniversary of the quattro® technology we reinterpret the idea in a contemporary style: as an interactive web experience.
The tools: Firefox 3.6 and the MacBook's Sudden Motion Sensor. The result: The first banner in the world with motion control. Or in other words: »Vorsprung durch Technik« (Advance through Technology).
Used Media
Expandable Banner
Company
Neue Digitale / Razorfish
Year
2010
Creative Target
The Audi Ski Jump movie is a legend. On the 30th anniversary of the quattro® technology we reinterpret the idea in a contemporary style: as an interactive web experience.
The tools: Firefox 3.6 and the MacBook's Sudden Motion Sensor. The result: The first banner in the world with motion control. Or in other words: »Vorsprung durch Technik« (Advance through Technology).
Used Media
Expandable Banner
Company
Neue Digitale / Razorfish
Year
2010