Regnskapsbistand is a small and effective accounting firm aimed at small and medium sized clients. Formed in 1963 it is one of the Oslo regions oldest accounting firms. The firm is comprised of 13 employees with locales in central Oslo.
The client wanted an identity that withing the norms of the account world, would still appear somewhat different and perhaps more friendly and personal than many of its competetors.
The meaning of the clients name is "accounting assistance" so we chose elements of an abacus as one of our visual aids. we added a tint of green to the standard accounting blue and chose less formal fonts, such as HFJ Sentinel for the identities typographical components. Gotham was used for the logo.
Visualization of the identity implemented on stationary
Negative logo on main brand color
