Carol Massá's profile

Service Design | Design Research, UX Design (App)

Carol Massá
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By conducting ethnographic research methodologies together with service design frameworks we were able to understand and analyze an application made for a tour in Savannah, GA. Those findings helped us identify the main key points and pain points of this service in order to improve customer satisfaction and service loyalty.
 
SCAD Service Design 711 | Fall 2015 | Prof. Xenia Viladas
Special thanks to Crazy Dash for allowing us explore their app service
Team Members: Carol Massá, Shreya Dhawan, Wanshan Li 
 
 
Service design design research design strategy framework
Service design design research design strategy framework
Service design design research design strategy framework
Service design design research design strategy framework
Service design design research design strategy framework
Service design design research design strategy framework
Service design design research design strategy framework
Service design design research design strategy framework
Service design design research design strategy framework
Service Design | Design Research, UX Design (App)
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Carol Massá's profile

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Carol Massá's profile
Savannah, GA, USA

Service Design | Design Research, UX Design (App)

Using service design frameworks to understand and analyze an application service in Savannah, GA. SCAD Service Design Class 711 | Fall 2015 | Pr Read More

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Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives