Fresh Dust
Social Media
Social Media
The name Fresh Dust originated from my lovefor vintage fashion, decor, design and photography. The Fresh Dust logo is acombination of an antique mirror, a locket, doyley and cameo that captures the essenceof my blog. It is a concept that consists
of a combination of vintage aspects.
Fresh Dust is all about keeping vintagelovers updated on where to find vintage items, how to DIY it yourself and a placeof inspiration. The four parts of this social media project are a Blog, a Facebook page,Twitter and also use of print executions as part of marketing Fresh Dust blog. Twoprint executions, free promotional items and ambient or viral QR codes thatlead to the Fresh Dust blog and and Facebook page is creatively incorporatedwith the design. Fresh Dust Exchange is the practical part of the project wherepeople exchange vintage clothing and can change in time to vintage decor exchangedepending on the need of my market.
The print executions consists of firstly ofan Corporate ID, further extended printed Fresh Dust items as well as the design onthe social media Facebook, Twitter and Blog. The Corporate ID consist of logo,letter head, business cards and envelopes. Extended print applications consists of anevent invites, clothing labels, promotional
doyley’s, and event posters. Lastly,designed information graphics about the social media of Fresh Dust.
of a combination of vintage aspects.
Fresh Dust is all about keeping vintagelovers updated on where to find vintage items, how to DIY it yourself and a placeof inspiration. The four parts of this social media project are a Blog, a Facebook page,Twitter and also use of print executions as part of marketing Fresh Dust blog. Twoprint executions, free promotional items and ambient or viral QR codes thatlead to the Fresh Dust blog and and Facebook page is creatively incorporatedwith the design. Fresh Dust Exchange is the practical part of the project wherepeople exchange vintage clothing and can change in time to vintage decor exchangedepending on the need of my market.
The print executions consists of firstly ofan Corporate ID, further extended printed Fresh Dust items as well as the design onthe social media Facebook, Twitter and Blog. The Corporate ID consist of logo,letter head, business cards and envelopes. Extended print applications consists of anevent invites, clothing labels, promotional
doyley’s, and event posters. Lastly,designed information graphics about the social media of Fresh Dust.
Fresh Dust logo
Fresh Dust Print( Invite and lable) and promotional item(doilley) front and back. The invite is a entranece ticket as well for the clothing exchange event. People exchange clothing and can later extend to jewelery.
Price tag appear on the clothing that will be exchanged at the Fresh Dust clothing exchange event. The bar code inside is the QR code that leads to my facebook page for the next exchange event update. The lable is a book mark as well - to remind the collector of Fresh Dust
Fresh Dust free promotional Doilley - will appear in a coffee shop, Fiories, under the cups fora week as part of marketing. At the back the QR code is incorporated creatively wit the design that leads to the Fresh Dust blog. Doilley is chosen because of the fact that it will attract vintage lovers - that are collectors and sentimental
Facebook page
Twitter page
Fresh Dust blog at http://freshdust-m.blogspot.com/
Infographics
