ZOMG! Zombie Gear
Identity, characters, patterns and graphic design.
In 2009 I created an exhaustive collection of characters, patterns and designs for use in licensing on a wide variety of consumer products.

I chose a zombie gear theme to develop the set around, with unique character design, a bright color palette of hot pink, acid green, cobalt blue, and black. I softened the designs and colors to use zombie themes in a tongue-in-cheek kid-friendly way -- with pink splashes instead of red blood, smiling cartoon zombies, simple shapes and patterns, and iconic representations of zombie movie memes. I also designed an information system to showcase the patterns for brochures, websites, hangtags and catalogs.

Designed at BAKER.
ZOMG!
Published:

ZOMG!

Licensing patterns and characters.

Published: