J. Anthony Jewelers is an independent family-owned business in Neenah, Wisconsin. They asked for a unique and memorable way to package gift cards to embody the joy of giving a gift of jewelry. I designed a die-cut and folded package and coin-shaped cards in multiple denominations, based on the facets of a diamond. The package and cards were printed on iridescent paper in metallic ink to create a luxurious sparkling gift.

I also created promotional materials and collateral for J Anthony Jewelers, including business cards, direct mail, brochures, and advertisements.